2013年4月30日星期二

Video Reflection B


Video Reflection B

An Inconvienent Truth

This video is briefly about the global warming and its causation. Human being has been suffered from its nature disaster. And there’s nothing could stop this from happening. We have to pay for what we’ve done to the earth. Hurricane, Flood, draught keep comes back to us as a punishment. ‘We as a people have to decide what we acting when we are warned by the leading scientist.’  The atmosphere layer is thickened by the growing co2 which cause the global warming. And I am amazed by the dramatic melting glacier. The video is too old (2006), we’ve been watched a lot of similar video. They all aimed to point out that we are living in dangerous and we got to reduce the pollution.

The growing co2 is the main factor of the global warming. Everyone in this world should be responsible for the environment.  Each country has developed their own solution to control the polluted air. As I know, Australia has established its own strategy to fight with global change.  Raising the Carbon Dioxide Tax is really not a good solution to raise people’s attention on how much they contributed in this country’s CO2. In fact, it drops down the national happiness. The wealth would not even care or change their attitudes unless their business is related to the industry. The people who count everything that they live on might get stressed by the living society.  It’s really not a efficient way to reduce CO2 by persuading people to change their behaviour. 

As an industrial designer, we are learnt to solve the problem from consumer. We create a product and design the way how it produce. We are making living for gaining more profit. Can a profitable business ever be ethical? Relatively, yes there’s still some strategy we need to follow before we start the concept idea. E.g Okala strategy wheel.  We design for innovation, Reduced Material Impact, Manufacturing Innovation, Reduced Distribution Impacts, Reduced Behaviour and Use Impacts, System Longevity, Transitional systems, optimized End- of- life.   It’s interesting to know that we normally keep a phone device for only 18 month. The old one gets disposed or stays with the rest of electronic devices. It is suggested that the company who made this product got to take the responsibility of its end- of-life. Design the uniform shape for the innovative chip. Choose the sustainable material for the product. Follow the Green Moore’s law.

Longer lasting, less toxic, more recyclable.
This reflection is linked to the video An Inconvienent Truth

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